'The new Myer' store at the revamped Westfield Warringah Mall was opened in November 2016.
POPAI Marketing at Retail Expo was held at Sydney Showgrounds in September 16. This was a must attend event for anyone in the retail marketing space.
Key to the “New Myer” strategy, is moving away from an “always-on-sale” look. Autumn/Winter New Season VM roll out was an excellent platform to reinforce the New Myer strategy.